RELEASE
Traffic Shaper v2.0 Now Live
ML-driven bid optimization cuts latency by 40%. New dashboard with real-time analytics.
cat README.md
RTB Development & AdTech Consulting
We're a specialized engineering team building high-performance infrastructure for programmatic advertising. Our focus is on sub-millisecond decisioning, intelligent traffic optimization, and production-grade RTB systems that scale.
From traffic shaping engines to complete bidding frameworks, we deliver the technical foundation that powers modern adtech platforms. Built by engineers who understand the complexities of real-time advertising at scale.
./traffic-shaper --mode optimize
Traffic Shaping for Programmatic Advertising
Intelligent demand optimization that dynamically shapes traffic flow in near real-time. Unlike traditional ML approaches that rely on stale batch-trained models and guesstimate predictions, our engine continuously adapts to live market conditions.
Choose your optimization target:
- QPS-aware optimization — maximize KPI within your bidder's QPS budget
- Near real-time adaptation — no stale models or outdated predictions
- Self-learning — continuously adjusts to changing market dynamics
- Partner-level granularity — optimize routing per demand source
Unlike systems where QPS limits and traffic shaping are disconnected, our engine continuously maximizes your chosen KPI at any given moment within your available QPS allowance. When capacity is constrained, it intelligently prioritizes the highest-value traffic.
cargo run --release --bin rtb-server
OpenRTB Bidder Framework
Production-grade real-time bidding infrastructure that handles all the heavy lifting. Includes complete OpenRTB 2.x and AdCom definitions, high-performance web servers, structured request flows, and notification event handling.
- Rust implementation — Zero-copy parsing, memory safety, Protobuf support
- Java implementation — Battle-tested, enterprise-ready, extensive tooling
- 20,000+ QPS per node — World-class performance out of the box
- Complete OpenRTB 2.x / 2.6 and AdCom spec support
- Built-in bid request validation and normalization
- Structured request flows and notification event handling
- Native integration with our Traffic Shaping Engine
xlb status --cluster production
High Performance L4 Kubernetes Load Balancer
A cost-effective replacement for AWS NLB/ALB and GCP load balancers, purpose-built for adtech scale. Unlike HAProxy or Nginx which weren't designed for millions of QPS, XLB forwards packets directly instead of forming bidirectional TCP connections. No endless tuning or connection overhead.
- eBPF/XDP powered — kernel-bypass packet processing for true line-rate
- Auto-scaling support — scales with your Kubernetes cluster
- Kubernetes native — LoadBalancer and Gateway API support
- Bare metal ready — deploy on-prem without cloud dependencies
- Zero-downtime updates — graceful connection draining
neuronic consult --expertise adtech
AdTech Consulting Services
10+ years of experience building and operating high-performance programmatic advertising software handling millions of QPS. We help companies build, optimize, and scale their adtech platforms.
- Architecture design — Build scalable RTB systems from the ground up
- Performance optimization — Reduce latency, increase throughput
- Traffic shaping — Demand optimization and partner routing
- Deals platforms — Private marketplace and programmatic guaranteed
- CTV / OTT — Connected TV advertising infrastructure
- Integration services — Connect to SSPs, DSPs, and exchanges
cat latest-updates.log
Latest Updates
ARTICLE
Building RTB Systems at Scale
Our approach to handling 10B+ daily requests with sub-10ms response times.
GUIDE
OpenRTB 3.0 Migration Guide
Everything you need to know about upgrading from OpenRTB 2.x to 3.0.
echo $CONTACT_INFO
Get In Touch
Interested in our platform or consulting services? We'd love to hear about your technical challenges and discuss how we can help.
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